LINKEDIN TOP VOICES DIRECT MAILER & SOCIAL
LinkedIn wanted to celebrate and honor the 70 Top Voices in Social Impact by sending high-touch direct mail and social share assets. When designing these kits we had to account for localization, and create a gender-neutral gift that would appeal to a global audience. For these changemakers, we settled on gifting a smart notebook that digitizes their writing so that they can make an impact wherever they are.
![[SHARED] Top Voices, Social Impact [Digital Assets] Brief + Creative Deck.001.png](https://images.squarespace-cdn.com/content/v1/54f0ff19e4b095d91414a77e/1704503107906-R2DXYJ877HFGAR1SE6I4/%E2%80%8E%5BSHARED%5D+Top+Voices%2C+Social+Impact+%5BDigital+Assets%5D+Brief+%2B+Creative+Deck.%E2%80%8E001.png)
![[SHARED] Top Voices, Social Impact [Digital Assets] Brief + Creative Deck.002.png](https://images.squarespace-cdn.com/content/v1/54f0ff19e4b095d91414a77e/1704503107985-19UMRW4XGI5AFAZMM7JD/%E2%80%8E%5BSHARED%5D+Top+Voices%2C+Social+Impact+%5BDigital+Assets%5D+Brief+%2B+Creative+Deck.%E2%80%8E002.png)
![[SHARED] Top Voices, Social Impact [Digital Assets] Brief + Creative Deck.005.png](https://images.squarespace-cdn.com/content/v1/54f0ff19e4b095d91414a77e/1704503113414-K51O4SHD4D490W7Z4JRX/%E2%80%8E%5BSHARED%5D+Top+Voices%2C+Social+Impact+%5BDigital+Assets%5D+Brief+%2B+Creative+Deck.%E2%80%8E005.png)
CREDITS
Client: LinkedIn
Agency: Media Monks